About the programme

The programme is based on interconnected themes that form the study programme

The Service Hospitality and Tourism Management programme is a 2-year full-time study programme worth 120 ECTS credits and which covers the following:

  • A common part featuring compulsory course units
  • An elective part which allows you to specialise (specialisation)
  • An internship
  • A final exam project based on a problem identified during your internship.

The programme is based on interconnected themes that form the study programme. Below you can see the themes that relate to each semester. Each theme features compulsory common course units relating to that particular theme.

Further down this page you will find a list of the compulsory common course units. In addition to the common course units, there are specialisation course units.

1st semester – Theme: Service and experiences

This theme aims to provide you with basic knowledge of the development of the service industry and the experience economy and to give you a holistic understanding of how to run a company.

2nd semester – Theme: Strategy and markets

This theme aims to enable you to plan the operation of companies in the service and experience industry and assess how markets can be influenced.

3rd semester – Theme: Internship, development and business

Part one: 13-week internship

Start between 1 July or 1 August
This theme aims to enable you to take part in the operation of companies in the service and experience industry.

Part two: Development and business

This theme aims to enable you to act as a discussion partner in the development of innovative plans for sustainable company and staff development in the service and experience industry.

4th semester – Theme: Development and business

This theme aims to enable you to act as a discussion partner in the development of innovative plans for sustainable company and staff development in the service and experience industry.

Final exam project.

Compulsory common course units

  • Philosophy of science and scientific method
  • Analysis, including statistics
  • Service industry competence
  • Service design
  • Service law
  • Leadership and project management
  • Organisation and HR
  • Creativity and innovation
  • Strategy and business plan
  • Service marketing and trends
  • Business economics
  • Global service economics
  • Business communication and networking
  • Intercultural competences

Find detailed descriptions of the course units in the curriculum.

Teaching and learning activities and the learning approach

The teaching and learning activities for the Service Hospitality and Tourism Management programme are a combination of class lectures, group work and project work to provide a solid basis for interaction between you, your fellow students and lecturers.

As it is UCN's aim to provide real life education, our teaching and learning activities and assignments are orientated towards practice to give you practical competencies and enable you to translate theory into practical solutions. We apply a learning approach called Reflective Practice-based Learning, which, as the name indicates, is based on three fundamental elements:

  • Reflection
  • Practice
  • Learning

You should be able to reflect on your own practice and be able to find new solutions. In practice, you will learn to relate theoretical skills to the assignments you will be faced with in your future professional life.

Teaching and learning activities are also practice-related to let you expand your knowledge and develop your professional skills and competencies. Learn more about the reflective practice-based learning approach.

We invite guest lecturers from the business community to make relevant contributions to lectures during the course of your studies.

Course units are delivered in English and exams are also held in English. All books and learning materials are in English. If you wish to receive copies of reading lists from past semesters, you can send an e-mail to Student Advisor Lars Olsen: laol@ucn.dk

The Service Hospitality and Tourism Management programme is a full-time study programme averaging 43 hours per week, but like most other higher education programmes, this does not mean that there are 43 hours of teaching activities per week.

When there are no teaching activities, you are responsible for your own learning. This means that students spend time actively acquiring knowledge by reading the suggested reading materials to meet the learning objectives of each individual course unit and by doing project work. Please refer to the Study Activity Model to learn more about the expected workload distribution over the semesters.

Timetable

This is an example of what a one-week timetable might look like:

Example, week 1

Monday

08:30 – 10:00: Information and feedback meetings
10:15 – 11:45: Strategy and business plan
12:15 – 13:00: Strategy and business plan
14:00 – 15:30: Self-study/study group

Tuesday

08:30 – 10:00: Leadership and project management
10:15 – 11:45: Specialisation
12:15 – 13:00: Service marketing and trends
14:00 – 15:30: Self-study/study group

Wednesday

08:30 – 10:00: Strategy and business plan
10:15 – 11:45: Strategy and business plan
12:15 – 13:00: Specialisation
14:00 – 15:00: Specialisation

Thursday

08:30 – 10:00: Self-study/study group
10:15 – 11:45: Self-study/study group
12:15 – 13:00: Strategy and business plan
14:00 – 15:30: Strategy and business plan

Friday

08:30 – 10:00: Specialisation
10:15 – 11:45: Self-study/study group
12:15 – 13.00: Self-study/study group
14:00 – 15:30: Self-study/study group

Example, week 2

Monday

08:30 – 10:00: Specialisation
10:15 – 11:45: Leadership and project management
12:15 – 13:00: Economics
14:00 – 15:30: Business communication and networking

Tuesday

08:30 – 10:00: Self-study/study group
10:15 – 11:45: Self-study/study group
12:15 – 13:00: Self-study/study group
14:00 – 15:30: Self-study/study group

Wednesday

08:30 – 10:00: Leadership and project management
10:15 – 11:45: Leadership and project management
12:15 – 13:00: Strategy and business plan
14:00 – 15:00: Service marketing and trends

Thursday

08:30 – 10:00: Economics
10:15 – 11:45: Economics
12:15 – 13:00: Business communication and networking
14:00 – 15:30: Self-study/study group

Friday

08:30 – 10:00: Service Management and Customer Relations
10:15 – 11:45: Specialisation
12:15 – 13:00: Specialisation
14:00 – 15:30: Self-study/study group

AP, Bachelor’s and Top-up degrees

Learn about what makes an AP degree, a Bachelor’s degree or a Top-up degree a flexible and relevant education for you.

If you need help choosing a degree or a specific programme at UCN, you are welcome to contact the local student advisor.

Contact Student Advisor

Lars Olsen
Student Advisor

+45 72 69 13 95
laol@ucn.dk

Entry Requirements - Danish B and C Level

Specific requirements and selection criteria

International office

IT Helpdesk

Admission
- How to apply