Sport Management

This is a top-up programme intended for graduates of the Academy Profession Degree Programme in Marketing Management, or Service, Hospitality and Tourism Management. The top-up programme earns you a bachelor's degree in Sport Management with only 1½ years of additional study.

The programme is also intended for people with relevant experience and a background in the industry.

As a Bachelor of Sport Management, you will have a thorough understanding of the commercial mechanisms in the sport, event and leisure industry.

The programme covers the following subjects: academic methods and research in sport, sport marketing, sport management, sport law and sport economics.

On graduation, you will be able to find employment in various businesses and organisations in the sport, event and leisure industry. You might work as a project manager, event coordinator, administrator, marketing coordinator, consultant, etc.